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Created by behavioral economist and professor, Dan Ariely, our system focuses on forming habits rather than metrics that won’t influence you to reach your goal.
Dan is a Professor of psychology and behavioral economist at Duke University. His TED talks have been viewed over 15 million times, and he is the author of three New York Times best sellers. In 2021, he was named the second most influential psychologist alive.
Dan wants you to understand the problem with the common scale and why Shapa will help you achieve your health and wellness goals.
The problem
The solution
Shapa makes everything simple. Just follow our 6 simple steps to take the guesswork out of losing weight and keeping it off.
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