Buy Now

How Shapa Works:

Shapa applies innovative science to help you build healthy habits so you drop the weight and keep it off.

Join Today

Meet the Shapa app

Catch a glimpse of the features offered in your personalized Shapa app. Our app works to integrate healthy behaviors into your daily routine.

Shapa Color

Shapa simplifies your body’s natural weight fluctuations with an easy to understand 5-color feedback system, so you get the feedback you need to succeed.
Shapa Badges

Collect cool badges as you hit certain milestones with Shapa! Using the behavioral science of incentive design, they’re here for you to showcase your achievements.
Personalized Missions

Shapa recommends fun, healthy activities that seamlessly integrate into your lifestyle.
Share, Share, Share

Stay more accountable and hit your goals faster by sharing your Shapa progress with friends.
Mindful Eating Log

Tracking your hunger before each meal and fullness afterward creates a more mindful eating experience and allows Shapa to provide you real time color feedback on the direction your eating habits are trending.
Shapa Age

While the 5-color feedback system providesan overview on your progress in the paste few weeks, Shapa Age provides you insight on your progress relative to your starting weight with Shapa.
Shapa Age
Shapa Age
Personalized missions
Personalized missions
Mindful Eating Log
Mindful Eating Log
Shapa Badges
Shapa Badges
Share, share, share
Share, share, share
Shapa Color
Shapa Color

Shapa is proven to maintain a consistent weightloss for users

Created by behavioral economist and professor, Dan Ariely, our system focuses on forming habits rather than metrics that won’t influence you to reach your goal.

Meet Professor Dan Ariely, the creator of Shapa

Dan is a Professor of psychology and behavioral economist at Duke University. His TED talks have been viewed over 15 million times, and he is the author of  three New York Times best sellers. In 2021, he was named the second most influential psychologist alive. 

Dan wants you to understand the problem with the common scale and why Shapa will help you achieve your health and wellness goals.

The problem

The solution

Getting started with Shapa

Shapa makes everything simple. Just follow our 6 simple steps to take the guesswork out of losing weight and keeping it off.

Group 39292

  • 1

    Order your Shapa scale and membership

  • 2

    Download the Shapa app from the App Store or Google Play Store

  • 3

    Create a new Shapa account or log in to an existing account

  • 4

    Answer questions about your personality, habits, and environment

  • 5

    Turn on bluetooth on your mobile device

  • 6

    Start stepping on your Shapa daily!
JOIN Today

Follow us

Instagram Linkedin Facebook Youtube

Keep in touch with Shapa

Shapa never shares nor sells your personal information.
Be informed about Shapa offers, promotions, and new products, sent directly to your inbox.

    © 2023, Shapa Inc  All rights reserved
    Patent U.S. #10,347,152 #10,885,807 #11,222,730 #11,568,995

    3 Months FREE
    + Save 15% by Subscribing

    Receive monthly we have deals, weight loss tips, spotlights and more!

    * indicates required